Marketing Analytics with Google Data Studio Course
About this course
With each day, the breadth and depth of available Marketing Data grows and with that your skills and toolsets need to improve in order to keep up with the growing demand for Marketing Analytics work. We asked highly experienced Data scientist and Analytics consultant Jhony Chu, who has worked for large Global organisations to put together this course to teach you how to set up an Analytics Dashboard in Google Data Studio and use the data to help make your manager/executive make key strategic Marketing/Sales decisions. This course is perfect for those who come from a Sales/Marketing background and wish to make a transition to more analytical work or conversely, existing Analysts who would like to work in Marketing teams will greatly benefit from the course.
We will cover the following topics (please use the contents to learn further details of lessons that will be covered).
- Understanding your audience
Skill level: Beginner to Intermediate
Video: 2 hours and 42 minutes
Get a certificate of completion that can be displayed on LinkedIn
What You'll Learn (click for details)
Module 1: Introduction & Reporting
2. Important Concepts
3. Report from Scratch
Module 2: Understanding your Audience
1. General Overview
2. Getting to know my Audience
3. Audience Quality
4. Acquisition, Behaviour and Conversion
Module 3: Performance
1. Website Performance
2. Product and Sales
Module 4: Marketing Channels
3. Google Analytics Summary Walkthrough
We have had the pleasure of helping over 2000 professionals to better their skills and become indispensable to their companies. Here are some encouraging words from just a few:
Investment Banking PMO, London
“This course is excellent. The Skills I have developed have given me the confidence to tackle advanced problems in an Investment Banking environment. Unlike other courses, the tutorials are practical, to the point and are relevant to professionals. I would highly recommend this course.”
Senior Project Manager, New Zealand
“Sohail’s courses have provided me with the guidance and traction to hugely grow my earnings – in fact trebled my income over the past few weeks upon completion. This was due to the fact there’s a formula that for me clarified core missing pieces. For me this has been a real game changer and a catalyst.”
Senior Financial Analyst, Canada
“I applied many of the skills I learnt through your excel course to automate many aspects of my work and it has been a huge help. My next step is to improve my VBA skills!”
Project Manager, US
“The VBA course has been a game changer as the ability to automate was something I longed for in order to be more efficient and more effective as a professional. I also really liked the PowerPoint lesson and the Marketing Your Skills lesson. This course is the complete package, I would recommend this course 100%
Some Of The Companies Our Students Work At
Frequently Asked Questions
HOW DO YOU DELIVER YOUR COURSES?
Once you have signed up then we will send you an email with a link to access our training dashboard, you can access all of our courses from this dashboard.All courses consist of video lessons that can be viewed on your device of choice and also to truly enhance your learning you will access lots of exercise files relevant to the lessons.
THERE ARE MANY OPTIONS THESE DAYS TO LEARN, WHY GO WITH YOUR COURSES?
Great question, well frankly we make the best courses because all of our trainers have spent 10+ years using these skills in the real world! True knowledge is passed on from people who have been in the trenches, putting in long hours, solving real problems creatively. Our mission is to empower you with the very best of what works and more importantly, leave out what is unnecessary and thus a waste of your precious time.
HOW LONG WILL IT TAKE TO LEARN THESE SKILLS?
It depends on your level of commitment. Our students have seen incredible results from as little as 3o mins a day. But remember the magic is in applying the skills as much as learning them. Our courses are designed with this in mind. On the very practical end we have students who squeeze in a few mins here and there on their commute and some do dedicated 2-3 hour weekend sessions. One of our most successful students Jayne managed to get up at 4am to do her learning! This paid off massively as it landed her a six figure analyst job in a bank!
CAN MY EMPLOYER PAY FOR MY TRAINING?
Yes, this is quite common since we focus on helping actual corporate employees. Note that for teams we offer bulk discounts. However, this needs to be done with a corporate credit/debit card. We don’t accept transfer/remittances. Get in touch if you have any specific questions.
DO YOU HAVE A REFUND POLICY?
Yes, we do, we will dust it off if you need it because it rarely happens! You have 30 days to let us know that the training isn’t right for you and we will happily refund.
HOW MUCH DOES IT COST TO TAKE YOUR COURSES?
You can either purchase access to one course or all of our courses, which are listed above. What we have done in a post COVID-19 world is to keep our prices low to accommodate as many ambitious people from all over the world who are looking to upskill through our high level courses without the burden of high expense.
WHY DO YOU SELL IN MULTIPLE CURRENCIES?
We recognise that people prefer to pay in their own currencies and especially when our main product is a recurring membership to all our courses, you can rest assured knowing that fluctuations in currency won't affect your financial commitment.